It's essential to collaborate with top creators to maximize your campaign's impact. By building a community of engaged and qualified ambassadors, you foster authentic and long-lasting partnerships with creators who align with your brand.
Selecting the creators of your choice helps you focus on profiles aligned with your strategy and values, while also saving time. Thanks to this, you can:
- Plan your campaigns efficiently
- Quickly re-engage relevant profiles
- Build long-term relationships with the most suitable creators
To achieve this, we recommend you follow these steps:
1. Quickly identify the best profiles
When selecting profiles for your campaign, you can quickly assess creator quality using different filters & features: creator rating, previous collaborations with your brand or others, social media stats, feed, etc.
Learn more about how to select the best creators for your campaigns.
Providing feedback on content allows you to:
- Identify the top creators for your campaign based on your ratings
- Refine your selection and collaborate in the future with creators who truly meet your expectations
Your rating will appear on the creator’s profile and contribute to their overall rating.
Learn more about how to rate a creator’s content.
Recruit the most relevant creators in just a few clicks.
When a creator accepts your invitation, they are automatically added to your campaign. No need to review their application again!
Learn more about how to invite creators to join your campaign.
2. Tag the top profiles
To go even further, we help you organize and structure your collaborations with top profiles using tags.
With tags, you can improve the accuracy of your campaign targeting: add creators who match your specific needs.
These are some examples of tags: Unboxing / Lille Event / Family / Top Quality / Black Friday 2026
These tags will help you build a well-segmented creator community.
Learn more about how to tag creators.
Best practice:
To save even more time, you can also invite the tagged creators to join your campaign directly from the Targeting section when creating it:
These profiles will be automatically accepted into your campaign if they want to join it. They'll receive an invitation from you to order their product.
3. Communicate with creators
To build and maintain a long-term relationship with your creators, remember to communicate with them before, during, and after the campaign.
Here are some key moments to engage with your influencers:
- Respond to messages and questions
- Share a quick summary of key information
- Follow up with influencers so they create their content
- Thank influencers when the content is particularly creative
- Inform them about content reuse (for paid media)
Best practice:
Select your favorite influencers and send them a group message to announce your next campaign!
Learn more about how to send a group message to influencers.
4. Use the My Community Tab
The My Community tab centralizes everything you need to manage your creator community: full profiles, custom lists, sending messages…
This is your dedicated space to manage and grow your relationships with creators you have already collaborated with!
Learn more about the My Community tab !