Check-list before
launching the campaign
After 70000+ campaigns launched on Skeepers, you can trust us by following these key steps before launching your campaigns.
These will smooth collaborations with creators and overall better quality of UGC created.
Get in touch
with an expert
Get in touch with a member of the team and learn how you can get the most out of Skeepers.
Click hereCustomize your store
Get ready for launch
Manage the perfect campaign
Step 1: Create the campaign
Choose the right platform and offer value based on your campaign objectives. Providing clear and detailed context in your brief is essential to attract the most qualified profiles.
Learn moreBEST PRACTICES
Don't forget to include the key information in the Dos & Don'ts.
Step 2: Select creators (except for Gifted Reviews)
Feel free to shortlist the best applicants to streamline the process. Just remember, creators' orders will expire after 10 days.
Learn moreCreate a list of favorite creators and add them for automatic approval.
Step 3: Ship products
During this step, make sure to log in regularly to monitor any issues or questions creators may have with their packages.
You're handling shipments? Click hereSkeepers handling your shipments? Click here
Remember to mark orders as 'shipped'; otherwise, creators won't be able to submit their content.
Step 4: Analyze your results
Analyzing your results is essential for making your next campaign even more successful. EMV is the most reliable indicator for measuring your ROI.
Learn moreWhen reviewing your performance, keep in mind the primary objective of your campaign: visibility, engagement, or content reuse.
Step 5: Re-use your UGC
The journey doesn’t end here! You can now leverage this authentic UGC to boost conversions and build brand trust across your website, social media, or even on TV.
Learn moreDid you know we offer a dedicated solution for this? Contact us to unlock the power of Shoppable Content!
Create your brief
Draw inspiration from these briefs tailored to various industries. Feel free to customize them to suit your business, product, and audience!
Campaign description
Join us on this fashion adventure and let [Product] enhance your look. Try it today and share your experience with us! 🌟
You will receive:
Why you're going to love it:
Expected content
- Present [Product Name]
- Unpack and share your first impressions of [Product Name]
- Share the look you composed with [Product Name]
- Use it for several days and share your impressions afterwards
Dos:
✓ Product presentation
✓ Use royalty-free music
✓ Watch out for spelling mistakes
Don'ts:
✕ Exceed 2 min
✕ Film against the light
✕ Mention competing brands
Campaign description
Join us on this beauty adventure and let [Product Name] guide you to perfect skin. Try it today and share your experience with us! ✨
You will receive:
Why you're going to love it:
Expected content
- Present [Product Name]
- Unpack and share your first impressions of [Product Name].
- Use it for several days and share your impressions afterwards
Dos:
✓ Product presentation
✓ Use royalty-free music
✓ Watch out for spelling mistakes
Don'ts:
✕ Exceed 2 min
✕ Film against the light
✕ Mention competing brands
Campaign description
Join us and let [Product name] inspire you to live better at home. Try our products today and share your experience with us! ✨
You will receive:
Why you're going to love it:
Expected content
- Present [Product Name]
- Unpack and share your first impressions of [Product Name].
- Use it for several days and share your impressions afterwards
Dos:
✓ Product presentation
✓ Use royalty-free music
✓ Watch out for spelling mistakes
Don'ts:
✕ Exceed 2 min
✕ Film against the light
✕ Mention competing brands
Campaign description
Discover ultimate performance with [Product name]. Our products are designed to help you achieve your sporting goals, whether you're an amateur or a professional. 🏅
You will receive:
Why you're going to love it:
Expected content
- Present [Product Name]
- Unpack and share your first impressions of [Product Name]
- Demonstrate the product
- Use it for several days and share your impressions afterwards
Dos:
✓ Product presentation
✓ Use royalty-free music
✓ Watch out for spelling mistakes
Don'ts:
✕ Exceed 2 min
✕ Film against the light
✕ Mention competing brands
Campaign description
With [Product name], every project becomes easier and more efficient. Try it today and discover how it can transform your space! 🛠️
You will receive:
Why you're going to love it:
Expected content
- Present [Product Name]
- Unpack and share your first impressions of [Product Name].
- Use it for several days and share your impressions afterwards
Dos:
✓ Product presentation
✓ Use royalty-free music
✓ Watch out for spelling mistakes
Don'ts:
✕ Exceed 2 min
✕ Film against the light
✕ Mention competing brands
Campaign description
Join us and share gourmet moments with [Product Name]. Try our products today and make every meal a feast for your senses! 🌟
You will receive:
Why you're going to love it:
Expected content
- Presenting [Product Name]
- Surprise your subscribers with a new recipe using this ingredient
- Use it for several days and share your impressions afterwards
Dos:
✓ Product presentation
✓ Use royalty-free music
✓ Watch out for spelling mistakes
Don'ts:
✕ Exceed 2 min
✕ Film against the light
✕ Mention competing brands
Campaign description
Immerse yourself in the world of [Name of Event] and discover an unforgettable experience. This unique event offers you the opportunity to immerse yourself in a world of discovery and innovation. 🌟
Important information
Date and time: [Date] at [Time].
Place: [Address]
Why you're going to love it:
Expected content
- Film the opening of your invitation to start talking about the event.
- During the day of the event, film your day, explaining what's on site and the different stages of your day.
- You can come with
Dos:
✓ Present the event
✓ Use royalty-free music
✓ Watch out for spelling mistakes
Don'ts:
✕ Exceed 2 min
✕ Film against the light
✕ Mention competing brands
Understand your results
Skeepers offers a variety of performance indicators, but certain key metrics are essential for tracking your activity effectively on the platform. Learn how to make the most of them.
ENGAGEMENT RATE
It helps you gauge the engagement around the content. An engagement rate above 3% is considered great.
REACH
This represents the number of people who viewed the UGC created by creators. It's a crucial metric to gauge your brand's visibility.
IMPRESSIONS
This indicates how often UGC contents have been viewed, which is key if you're aiming to boost brand awareness.
EMV
Powered by Ayzenberg's formula, this metric reflects the financial investment that would have been required in marketing efforts to achieve similar results.
Success
Stories
Get inspired by the success stories of our clients from many industries and countries.
Click here
A dedicated client team
Campaign
Managers
They've given you the keys to launch successful UGC campaigns. That's not it ! If you want, you can choose to have a dedicated Campaign Manager for launching campaigns, selecting creators and supporting you on all aspects all along your contract.
If you're interested, get in touch with your commercial contact.
Customer
Success Managers
Our Customer Success Managers are here to guide you every step of the way, helping you refine your strategy and get the most out of the platform.
They’re also available to introduce you to other Skeepers solutions, designed to help you create authentic connections with your customers.
Customer
Care Agents
Our Customer Care team is here to assist you with your day-to-day operational requests and needs. Our experts are dedicated to helping you make the most of the platform and solve issues.
Feel free to reach out via the Help icon in your account or through the Help Center.
Q&A
How can I use the content?
You are permitted to use content created by our creators across any media platform (including social networks, websites, TV, newsletters, etc.) for a period of 20 years. For more information, click here
How many days creators have to create the content?
The countdown for creators begins upon receiving their product. They have 14 days for Gifted Reviews, 21 days for TikTok and Instagram content, and 28 days for YouTube videos.
What to do if the creator doesn’t reply to my messages?
If you’re having trouble getting a response from a creator, you can contact our Customer Care team through the Help widget. They will reach out to the creators through various channels to ensure you get an answer.
Where can I find my asset/credit usage on my account?
Find this information on the homepage of your account by clicking on the Skeepers logo. The remaining asset count (e.g., 9675/10000) is also displayed when you create a new campaign and click on "Platforms & Reviews."
For more information, click here.
Can I send mass messages to influencers?
Yes, you can! Go to the INFLUENCERS tab, filter to display only the influencers you’re looking for, and click on ‘Send message.’ You can use variables such as the name in these messages to make them feel more personal.
What is the recommended value for an offer?
The value of the offer is crucial when working with micro-influencers. We recommend a total value of around $30, whether it's a single product or a bundle. This helps make your campaign more appealing to creators.
Can I request two types of content from creators?
Yes, it is possible to request two different types of content from creators, such as a Post and an Instagram Reel. However, we recommend prioritizing two pieces of content on the same platform. Indeed, asking for content for different platforms, such as TikTok and Instagram, may limit the number of influencers eligible for your campaign, as their audience might not align with both formats.
